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Partnering for Generations: A Sweet Story of Growth and Community

Partnering for Generations: A Sweet Story of Growth and Community


In 1980, Eli Schulman transformed his love of food and community into something remarkable: Eli’s Cheesecake. What started as a small venture has since blossomed into a Chicago icon. Rooted in Schulman's West Side upbringing and his passion for creating a world-class dessert, Eli’s Cheesecake has grown into a multi-generational family business that still thrives today.

For over forty years, Eli’s Cheesecake has stood for more than just dessert; it represents family, tradition, and the power of relationships. As the company expanded, the Schulman family remained committed to its core values: investing in people, giving back to the community, and creating a legacy of excellence. But with growth came the need for a new facility, a decision that required a partner who understood their journey — one as deeply tied to Chicago as they were.

That’s when they found Wintrust. Dan Stiles, Senior Vice President of Wintrust, recognized the Schulman family’s unique vision, knowing this wasn’t just about financing. It was about building a relationship founded on shared values. As Marc Schulman, President and son of Eli Schulman, put it, “Wintrust’s services are really based on long-term, multi-generational relationships and success.”

A partnership grounded in shared values

The Schulmans sought a banking partner who appreciated their Chicago roots and valued people and community as much as they did. Wintrust understood their vision and embraced it wholeheartedly. Together, they embarked on a journey to expand Eli’s facilities and ensure that its values would continue to thrive for generations to come.

As Elana Schulman, Vice President, reflects, “Working with Wintrust, you get all the resources of a big bank but with that small bank feel — personalized care and attention.” This is so much more than a transaction for Eli’s and Wintrust; it’s a partnership built on trust, loyalty, and shared dreams.

People and community first

Eli’s Cheesecake has always gone above and beyond to support the Chicago community. Through initiatives like creating jobs for individuals with disabilities and partnering with organizations like RefugeeOne, Eli’s is committed to making a positive impact. These programs strengthen the community and reflect the Schulman’s belief in giving back and creating opportunities for everyone.

Wintrust shares this deep commitment to the community. With a presence that extends far beyond its banking services, Wintrust understands the importance of giving back. The partnership with Eli’s is a testament to both organizations’ dedication to making a difference. “We are so fortunate to work with a bank that truly understands our business and values,” says Elana.

Building a legacy of growth

Through their partnership with Wintrust, the Schulman family has secured the future of their business — expanding their operations and continuing to invest in the people who make Eli’s Cheesecake what it is today.

“When you have Wintrust, Chicago’s Bank, and Eli’s, Chicago’s Cheesecake, it’s just a match made in heaven,” says Marc Schulman. Together, Eli’s and Wintrust are building a future that honors the past while looking ahead, and giving back to the community that made it all possible.

When two Chicago institutions unite: they create something sweeter, more substantial, and more enduring — a legacy built on trust, shared values, and a commitment to making a difference.

Different Approach, Better ResultsTM

Your business brings something different to the world. So should your bank. Reach out to our team to learn how we can partner with you and help you reach your goals.

To hear from Wintrust customers about how the right banking partner makes all the difference, visit wintrust.com/success.

 

Banking products provided by Wintrust Financial Corp. banks.

MEMBER FDIC. EQUAL HOUSING LENDER.

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