To stay competitive, businesses are often faced with the decision of whether or not to invest in products, expansions, renovations, etc., that have the potential to attract or retain clients. As companies work to adapt to clients’ ever-evolving needs, the right funding can make a world of difference, and sometimes the phrase, “You need to spend money to make money,” rings true.

Liberty Creative Solutions (LCS) is no stranger to navigating these types of decisions. Founded in 1964 as Liberty Lithographers, this family-owned and operated business started as a small print shop operating a two-color press. Today, it’s an established commercial printer running the latest in digital ink-jet technologies.

Expanding capabilities without compromising results

Dedicated to staying at the forefront of the commercial printing industry and exceeding clients’ expectations, LCS is always looking for ways to leverage innovative printing technologies to increase the value of its clients’ marketing investments.

Over the years, the team at LCS has made many strategic decisions to implement new technology. The ‘90s brought a technological leap when they fully transitioned to a Mac-based facility with a high-resolution scanner, enabling the capability for direct file scanning and film generation. Then, in 2005, they acquired their first digital press. In 2019, they invested in a cutting-edge Océ ProStream digital web press — positioning them as one of only 10 companies in the nation to own and operate this groundbreaking technology.

Finding financing that fits the bill  

Most recently, LCS was looking to invest in Canon’s varioPRINT iX-3200 and sought to find a financial partner. Wintrust’s community-first approach resonated well with the nationally acclaimed, WBENC-Certified Women’s Business Enterprise and local to Chicago company.

“They demonstrated a genuine interest in our success, fostering a strong and collaborative relationship that is often lacking in larger, more impersonal banking institutions,” said Angela Hipelius, CEO of Liberty Creative Solutions. “Additionally, unlike other banks that may offer generic financing packages, Wintrust worked closely with us to understand our unique requirements and crafted a financing arrangement that aligned seamlessly with our business goals and financial capabilities.”

LCS is using the varioPRINT iX-3200 digital press to continue fueling its growth. The new technology significantly increases output and productivity, as compared to their cut-sheet toner devices, without compromising the image quality of the finished piece.

“The acquisition of the varioPRINT iX digital press has not only expanded our technical capabilities but has also positioned us as a more agile and responsive partner in the printing industry,” said Hipelius. “The financial support from Wintrust has played a pivotal role in realizing these benefits and driving the success of our business.”

Different Approach, Better Results^TM

Should your business be looking for ways to increase your capacity through unique financial solutions, reach out to our team to learn how we can partner with you.

To hear from Wintrust customers about how the right banking partner makes all the difference, visit wintrust.com/success.